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Common Scents: How to Ensure Your Seller Homes Are Up to Snuff

USA Real Estate News-RISMedia - Thu, 2025-08-14 08:21

Homesellers pay a lot of attention to how their homes look, of course, but have they thought about what their homes smell like? This invisible element can play a subtle part in affecting prospective buyers’ opinions. A pleasant aroma helps to elevate the environment into a truly immersive and memorable experience. Interior design expert Zoe…

The post Common Scents: How to Ensure Your Seller Homes Are Up to Snuff appeared first on RISMedia.

Here’s the last look at Redfin’s finances as an independent company

USA Real Estate News-Inman - Thu, 2025-08-14 03:15
The tech-based brokerage’s losses were mounting in 2025 before it merged with Rocket in a deal valued at just under $1.8B, according to new documents

Face-to-face networking event? Be sure you’re the one they remember

USA Real Estate News-Inman - Thu, 2025-08-14 03:00
In an age of short attention spans, the ability to connect face to face is more important than ever, Bernice Ross writes. Here's how to make the most of your next networking opportunity.

How real estate pros can thrive beyond the MLS in the AI era

USA Real Estate News-Inman - Thu, 2025-08-14 03:00
Marketing expert Molly McKinley shares how savvy agents are building sustainable competitive advantages through integrated digital marketing.

A due diligence checklist to protect your fixer-upper investment

USA Real Estate News-Inman - Thu, 2025-08-14 03:00
Fixer-uppers can be great investments, even in challenging real estate markets, but only if you know what to look for.

Coachella for real estate pros: How I navigate the industry’s big events

USA Real Estate News-Inman - Thu, 2025-08-14 03:00
While conferences and networking events may seem worlds apart from your favorite music festival, they have more in common than you may expect, Summer Goralik writes.

3 clichés top listing agents don’t buy into during a market downtick

USA Real Estate News-Inman - Thu, 2025-08-14 03:00
Think smart, writes coach Annette DeCicco, and list like a pro. Hit all three of these smart consultation tips on pricing, condition and negotiation to win listings that sell at consistently high premiums.

RealScout and Agent Image partner to power new web leads

USA Real Estate News-Inman - Wed, 2025-08-13 18:06
Agent Image has partnered with RealScout to integrate lead generation and nurturing tools into their ACCESS website platform.
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